Nissan International SA announced the price of Nissan LEAF in Switzerland, making Switzerland the fifth European market in which Nissan has disclosed the price of the world's first affordable 100% electric vehicle.

The zero-emission Nissan LEAF will cost 49,950 CHF with customer deliveries to start in the second half of 2011. The price includes the battery, which benefits from a five-year/100,000 km warranty.

Switzerland, home to Nissan's European headquarters, is seen as a perfect market for the compact family Nissan LEAF, thanks to daily driving patterns and the Government's increasing focus on renewable energy sources, including hydropower.

"Nissan LEAF is the perfect car for a country dedicated to promoting clean, renewable energy," said Simon Thomas, Senior Vice President of Sales and Marketing at Nissan International SA. "The combination of zero emissions, ultra-low running costs, and the sheer practicality of the family-sized car will appeal to many Swiss motorists. The fact that it's also great fun to drive is another bonus."

Reservations for Nissan LEAF have reached more than 27,000 units globally. Deliveries begin this December in Japan and the US. In Europe, deliveries begin in the first quarter of 2011 to Portugal, the UK, the Republic of Ireland and the Netherlands. Pricing for those markets was announced in May.

Nissan LEAF is a pure electric vehicle, with an on-board battery pack that can be recharged from domestic and public electricity outlets. With no tailpipe emissions, Nissan LEAF is perfectly suited for Switzerland while its range of 160 km means it can easily be used for a daily commute.

Its compact, highly efficient lithium-ion batteries and powerful electric motor give Nissan LEAF instantly responsive acceleration which is matched by a top speed of more than 140 km/h. A suitable quick charge system can restore up to 80 per cent of battery power in just 30 minutes.

Standard equipment in the five passenger family car includes features such as air conditioning, parking camera, quick charge socket and innovative smart-phone connectivity. The only optional extra will be a solar panel integrated into the rear spoiler.